August Picks

August Picks

Behind every great man... —Fondation Anne de Gaulle’s ‘Paris - Anne de Gaulle’

The slow pace of summer continues. Some powerful ideas not to miss nonetheless.

Paris - Anne de Gaulle — Activation Ideas
If you understand the minimum about logistics, you’d grasp the monumental effort of changing the name of an airport just for one week. And for a good cause. It picked the Cannes Lions 2023 Grand Prix for Good.
Tattoo Ink — Activation Ideas
Is Heinz becoming the next Burger King with so many unconventional (yet relevant) brand interventions? You can take a look below and compare…
Knock Knock — Activation Ideas
Sometimes the idea is not something completely new, but a simple new way of doing it. Winner of the Cannes Lions 2023 Glass Grand Prix for culture-shifting creativity.

You might also like

This month I wanted to share a fantastic resource of psychology knowledge disguised as neatly packaged UX case studies and two of the best calendars out there that allow you to block time for tasks (one of the best ways to protect your schedule and focus on creative work).

51 UX Case Studies To Improve Your Product Skills
See exactly how companies like Tinder, Airbnb, Trello, Uber and Tesla design products that people love. One new user experience case study every month.
Mayday: The AI-Assisted Calendar
Time is your most valuable asset. Make sure you’re spending it wisely. Download the early release for iOS, macOS, and iPadOS.
Morgen: Unified calendar, scheduler and task manager
Manage your calendars, to-dos, and scheduling in Morgen. Morgen integrates with your calendars and to-do apps. App for Windows, Mac, Linux, Android, and iOS.

Keep in touch?

Expect a brief email every month with a handful of case studies and other recommendations. Occasionally a second themed-update mid-month. The first ‘special edition’ went out in June:

Every Cannes Lions Activation Grand Prix Ever 🏆
Cannes Lions is turning 70 this June, so let’s celebrate taking a trip back in time! Today we’ll dive into how Activation has grown and changed over the years. With each phase, the stories got richer and the wins got bigger. Get ready to witness how these trailblazing

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Dani Comar
Barcelona