If you were too busy between the Holiday’s hangovers and Chinese New Year celebrations, at least don’t miss these outstanding 3 case studies from January.
The Lost Class — Activation Ideas
A poignant stunt that tricked pro-gun public figures to become anti-gun spokespeople. Remarkable impact for a worthy cause. See the board and individual social videos below.
Dani Comar
Project #ShowUs — Activation Ideas
Since advertising is at the core of establishing rigid beauty stereotypes, it seems very appropriate to challenge those stereotypes at the source. Why not get marketers to choose diverse beauty when promoting their brands?
Dani Comar
6ourbon 7ime — Activation Ideas
Many brands try to ‘own’ the happy hour, but never done with such class and craft.
Dani Comar
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Stuff elsewhere that I found interesting or useful this month.
20 Design Trends Shaping 2023 🧵 pic.twitter.com/qZgONs5Q7Q
— Eckler ✦ (@daniel_eckler) January 31, 2023
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