It’s done
Remember that message from a few months ago about rebuilding Activation Ideas?
It’s live now. New search that actually works. Filters that make sense. Navigation that helps instead of gets in the
Activation Ideas
Monthly picks
Where I’ve been (and where we’re going)
You might have noticed things have gone quiet around here.
The weekly posts became far in between. The newsletters stopped. Not because I ran out of ideas or lost interest, but because I’
Apr ’25 Picks
These month’s ideas you can’t miss come in very different flavours. A PR stunt powered by a small business transformation, one of the most insightful creative commerce ideas I’ve seen
Mar ’25 Picks
This month is all about time: A promo that takes you back decades, a classic case study from decades ago and a packaging design that screams NOW. Take a look at these gems
Feb ’25 Picks
Data could be a powerful and fun storytelling device. Check three great examples that you might have missed this month.
Time-Fighters Program — Activation IdeasGreat example of brands looking way beyond their own products.