Hennessy X.O had globally launched a masterful film visualising the 7 different flavour notes of their iconic cognac.
But the whisky-loving Japanese market wouldn’t fully grasp the intricacies of cognac unless they could learn to appreciate the taste subtleties.
Our job was to bring the brand narrative to life through a multi-sensorial experience worth talking about.
Preface
Chapter I : Sweet Notes
Chapter II : Rising Heat
Chapter III : Spicy Edge
Chapter IV : Flowing Flame
Chapter V : Chocolate Lull
Chapter VI : Wood Crunches
Chapter VII : Infinite Echo
Epilogue
Credits
This idea would not have happened without the outstanding people I had the privilege to work with. I want to give due credit to Masato Mitsudera, Yasuhito Imai, Daisuke Suzuki, Chisato Akiyama and Federico García.
